Private equity circling Big Ten college conference sports

Private equity’s influence in professional sports is growing, and now, the Big Ten Conference may be exploring similar opportunities. CEO Shana Orczyk Sissel told Pensions & Investments Palash Ghosh that the Big Ten’s lucrative media rights deals position it to generate revenue “on par with the Big Four professional leagues,” with streaming services now competing for content. As NIL and transfer portal dynamics reshape college athletics, access to capital will be critical for schools to remain competitive.

Read the Full Article Here: Private equity circling Big Ten college conference sports